Company Profile

Corporate philosophy

  • In order to make a lot of smiles, Yamatoya creates and suggests enjoyable lifestyle with kids.
    “Make Life with Kids”

Quality Policy

  • - In order to make smiles of kids and families,
    Yamatoya creates products and services based on the relationship between “People”,
    “Spaces” and “Objects”.
    - We go back to basics,
    make rules within the company and review all the time.

Company Name Yamatoya Co., Ltd.
CEO Keiichi Ota
Address Head office
2-8-4 Mikawa anjo honmachi, Anjo, Aichi, 446-0059, JAPAN
Tel: +81 566 72 7771 Tax: +81 566 72 7777
Kyushu Office
2237-1 Nagahama, Oaza, Chikugo, Fukuoka 833-0005, JAPAN
Establishment 1924
Business contents Design, manufacture and sales of furniture for infants and children
Capital 90M JPY
No. of employees Total 24 employees
Countries of sale Korea, Taiwan, Hong Kong, Singapore, Indonesia


1924.7 Started business of Yamatoya Chest Shop
1946.7 Established Yamatoya General Partnership Corp.
1958 Started manufacturing babies and kids furniture.
1962.1 The sales channels were expanded throughout Japan as a furniture maker specialized in babies and kids.
1967.3 Mr. Akio Ota was assigned to the position of CEO.
1971.11 Efficient production lines was established. Yamatoya grasped the largest market share of babies and kids furniture.
1984.8 The factory became SG certified factory by Consumer Product Safety Association.
1989.1 Received Ministry of Internal Affairs and Communications Minister commendation.
1997.8 Opened the distribution center (Kyushu DC) in Okawa city, Kyushu.
1999.3 Started Yamatoya Website
2001.8 Importing yamatoya original furniture were getting into full swing.
2002.6 Mr. Keiichi Ota was assigned to the position of CEO.
2006.9 Exhibited with the partner factory in Kind + Jugend in Cologne.
2008.1 Established Yamatoya Co., Ltd.
2009.9 Exhibited in Kind + Jugend in Cologne.
2010.6 Started the sales in Korea.
2011.9 Exhibited in Kind + Jugend in Cologne.
2011.11 Moved the head office to Mikawa-anjo, and opened Mikawa-anjo DC.
2012.2 Open Yamatoya showroom, Beberea.
2014.7 Commemorated 90th anniversary of the foundation.